During Amrut Manthan a vessel full of Amrut emerged from the sea .The amrut had the power to make the person immortal therefore there was an argument between the devils & deities for the amrut & both insisted that they will drink the amrut first . In order to prevent devils from drinking the amrut , Lord Vishnu in the guise of extremely beautiful women appeared & suggested that she will distribute the amrut among both without any partiality .
Other deities recognized that she is incarnation of Lord Vishnu however the devils fail to recognize that they were deceived by Lord Vishnu as they were completely impressed with the most beautiful lady ...........Mohini. She took the advantage of the situation & distributed the amrut among Gods .
If Gods & devils are so influenced by beauty of women than what will be the plight of an ordinary man on seeing a gorgeous woman ?